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FIVE
TIPS FOR home staginG |
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| Special thanks to professional
stager Carolyn Carter of Done
in a Day, Inc. for providing these tips and photographs. |
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Staging a home is an important
part of the selling process as buyers often make decisions
based on their feelings as well as reasoning.
1. CURB THEIR ENTHUSIASM.
The buyer’s first impression is a lasting one. Create
a focal point at the front entrance: fresh door paint, new
or polished hardware, a door mat, a seasonal wreath and planted
floral urns by the front entrance say, “I am as beautiful
and well-maintained on the inside… come on in!” |
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2. FEELINGS
ARE EVERYWHERE.
Buyers shop with logic but buy on emotion. Most buyers cannot
see past rooms crowded with your “stuff.” Eliminate
all clutter of a personal, religious or political nature.
3. A ROSE BY ANY OTHER NAME.
Eliminate pet, smoke or last night’s fish odors. A
must before allowing a buyer into your home: open the windows
and air it out. Forget baking cookies. Burn a lightly scented
candle in the kitchen. |
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4. UPDATE
DON'T RENOVATE.
View your home with a buyer’s critical eye and update key
areas to the extent that a new buyer can live with the changes.
Set your time horizon to one year: you want the buyer to envision
him or herself living in the home without the need for an immediate
renovation. This makes the price tag and investment of buying
a home much less intimidating even if the updates are not exactly
what the buyer wants.
5. HIRE A PROFESSIONAL.
The way people actually live in a home is quite different
from designing a home to sell. Home staging professionals
look at a property objectively, highlighting the best features
of a home while minimizing its shortcomings.
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