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FIVE TIPS
FOR home staginG |
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| Special thanks
to professional stager Carolyn Carter of Done
in a Day, Inc. for providing these tips
and photographs. |
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Staging a home is an important part
of the selling process as buyers often make decisions based on
their feelings as well as reasoning.
1. CURB THEIR ENTHUSIASM.
The buyer’s first impression is a lasting one. Create a focal point at
the front entrance: fresh door paint, new or polished hardware, a door mat, a
seasonal wreath and planted floral urns by the front entrance say, “I am
as beautiful and well-maintained on the inside… come on in!” |
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2. FEELINGS
ARE EVERYWHERE.
Buyers shop with logic but buy on emotion. Most buyers cannot see
past rooms crowded with your “stuff.” Eliminate all
clutter of a personal, religious or political nature.
3. A ROSE BY ANY OTHER NAME.
Eliminate pet, smoke or last night’s fish odors. A must
before allowing a buyer into your home: open the windows and
air it out. Forget baking cookies. Burn a lightly scented candle
in the kitchen. |
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4. UPDATE
DON'T RENOVATE.
View your home with a buyer’s critical eye and update key
areas to the extent that a new buyer can live with the changes.
Set your time horizon to one year: you want the buyer to envision
him or herself living in the home without the need for an immediate
renovation. This makes the price tag and investment of buying a
home much less intimidating even if the updates are not exactly
what the buyer wants.
5. HIRE A PROFESSIONAL.
The way people actually live in a home is quite different from
designing a home to sell. Home staging professionals look at
a property objectively, highlighting the best features of a
home while minimizing its shortcomings.
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